While trends in fashion tend to disappear as quickly as they appear, there is one that defeated those odds. The ’90s tie-dye has made a surprising return to the frontline of fashion about a year ago, and by the looks of, it’s not leaving any time soon. During this time, in which many people all over the world are in quarantine, the tie-dye trend received a boost. That said boost is visible not only in social media but also in a variety of fashion brands.
Last summer, the tie-dye made a triumph return, taking the fashion world by storm. After years of not having the most stellar reputation, the ’90s trend managed to change its image and capture the fashion industry. If you ignored it and hoped the wave would pass, you might want to think again. As by the way things seem, the current condition prolonged the tie-dye’s reign in the business. It is hard to ignore the presence of this trend all over our Instagram feed, and it’s not by accident. During the quarantine, many of people sported their tie-dye items, including influencers such as Emily Ratajkowski and Emili Sindlev, which helped place it in the center of the industry and legitimize it again.

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